1) Testing The Main Headline Of The Website
This is crucial as you will want to make sure that you capture the visitors’ attention once they come to your website. If you do not have a attention grabbing headline, the visitors will leave your website. You will want your visitors to stay so that they will be able to view your message. You can try to test different headline to get the best conversions.
2) Testing The Website Background Color
You can also try to change the website background color and track the conversion. There are some background colors which will make the webpage looks more presentable. You can never make the final judgment until you test and track the conversion. The most proven combination is the white background with wording in black colour.
3) Testing Placing The Opt In Form In Different Places
The placement of your opt in form will greatly affects the conversion of your landing page. You can try to place the opt in form on top of your landing page against placing the opt in form at the bottom of the page. You will have to track the conversion and choose the one that gives you the best conversions.
4) Testing Putting Videos Against Text
You can try to put videos on your landing page against using text. Videos will be able to capture people’s attention and you will be able to communicate your message more clearly. As mention, you will have to test it and there might be situations when placing a video will hurt your conversion.
5) Testing Of Simple Landing Page Against Landing Page With Full Graphics
A landing page with nice graphics will be able to capture people’s attention. It might seem to be true most of the time but you will want to make sure that you do some testing. There might be some market which will only requires you to have a simple landing page. You will have to test it and choose the best option. You definitely do not want to make use of any lousy and unprofessional graphics on your website.
Here are the 5 different ways that you can test so that you will get the best conversion from your landing page. Do stay focus on sending traffic to your landing page consistently so that you will be able to test your landing page. You will want to test as much as possible so that you will be able to fully leverage on the traffic that you are getting. So make use of the 5 methods today to improve conversion.
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